Optimising images for your website is so important. Without this basic step, you risk frustrating or even losing website visitors with slow-loading pages. A slow website can have a negative impact on your user experience, your SEO and the planet - yep, slow loading...
Why does your website need to load quickly? Having a fast website has many advantages. For your visitors, it provides a better overall user experience. They have the freedom to navigate your website without the stress of a slow loading page. This is so important...
Yes, themes can have children. And they are an important aspect of building your WordPress website on the right foundations. You need a WordPress child theme to allow for customisations that aren't overwritten when your WordPress theme is updated. Before we talk about...
Creating a website mood board helps keep any site build on track. Whether you are building your own website or have the help of a designer, a mood board is a great first step and will start your journey to creating a site that you're in love with! Designing a website...
Defining how you want your brand to come across is no easy task. Whether you need to define your brand style or create a website that really speaks to your ideal clients, using tone words as part of your research strategy can be a perfect starting point. Most of us...
There are about 1.7 billion websites on the internet today. Even if only a fraction of those are active, that still means there are billions of posts and pages all trying to grab users' attention. The key to standing out among all that noise? Good website copy. Of...
Your business can't succeed without a great website. But what if you've invested time, money and a lot of energy into creating your website but it's not working as well as you had hoped? Simple website design mistakes could be costing you customers. In 2020,...
Want to know how to give great website feedback to a designer? Does this sound familiar? You've hired someone to help with your marketing or branding, they send you the first draft and it's not quite what you want. The thing is, designers and marketers can't read your...
I hear it all the time. You've tried to build your own website, played around with social media channels and even Facebook ads, you've heard of SEO but have no idea what it is or why you need it. You love running your small business but the thought of actually...
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