Portfolio – Female Leadership Advocate Website

Mellissa — Tue, 13 Sep 2022 09:28:48 +0000

Leadership Coaching website

In partnership with our Storybrand certified guide Sandrine Coosemans and Smart Alpaca Marketing, we’re thrilled to announce the launch of the new Dawn Andrews website.

Dawn is a leadership and business coach based in LA. Not only does she offer coaching, leadership training and business consultancy but has some some amazing resources and her podcast, My Good Woman. Dawn needed a hub to showcase ‘all the things’, that connects with her ideal audience and has all the systems in place to share her insights and expertise.

Smart Alpaca worked on refining the messaging with content wireframes and a strategy to create something that spoke to her perfect people. They also set up her email marketing funnels while we focused on the design and integrations to make the website stand out and work like clockwork.

Portfolio

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The result?

A fun, clear and impactful coaching and podcast website that guides visitors on a journey to easily find the information they need.

We created a streamlined and clear design to showcase the brand message and promote Dawn’s services and content with clear calls to action.

We included landing pages for all her freebies with a LeadPages integration and created custom archive category pages that included resources across blog posts, freebies and podcasts so information on specific topics could be found easily. The website features custom shortcodes, custom post types and custom fields to give us extreme flexibility on the design and layout of each post or page.

We loved working on this project so much and can’t wait for our next collaboration with the team at Smart Alpaca Marketing!

Hover on the image to scroll the homepage!

Project launched summer 2022

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More projects

Portfolio – Female Leadership Advocate Website

Coaching Websites, Purpose Driven Businesses

Portfolio – Educational Coach

Coaching Websites, Purpose Driven Businesses

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Portfolio – Educational Coach

Mellissa — Wed, 09 Feb 2022 09:58:56 +0000

Educational Coach website

In partnership with 19Squared Marketing we built this playful and informative website for Educational Coach Ali Hearn.

Ali is a speaker, trainer and coach working with educators across the US. Her previous website was very basic and did not express who she was or how she helps.

We worked with Ali to clarify her message, giving guidance on content and providing several iterations of the design to ensure everything was perfect.

Portfolio

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The result?

A playful and interactive website that showcases the client’s work as well as being a hub for resources for educators across the US. Ali has a space to provide useful guides, forms, videos, podcasts and more. She is also able to showcase her unique process for graphic recording that helps amplify critical messages through sketch notes, allowing clients to stay focused on what’s important long after an event is over.

Hover on the image to scroll the homepage!