Website Design Proposal

Savvy in HK

Savvy in HK 1

Reaching the right audience

  1. Messaging – We’re experts in messaging! We get to know your ideal audience and advise you on creating a content structure that will help them understand what you have to offer and the benefits to them.
  2. Design and User Experience (UX) – We listen! Your vision, combined with our experience makes for a website that not only looks and feels just right but also guides visitors through your content so they feel confident in your offer.
  3. Email Marketing – We’ll make your downloads more prominent to grow your audience, and give you the tools you need to engage them.

How we will help you


We’ll create a logo and brand that you are proud of. Our primary goal is to create something that exemplifies your core values:





Content that resonates with your ideal clients is key.

We’ll refine your content for the homepage so that it explains clearly what you do and the benefits of your content.

We’ll also create a landing page for your download to help grow your list.

 Design & User Experience

Design that amplifies your message and creates a great experience on your website.

We’ll create a design that resonates with your ideal audience and is intuitive to navigate.

The style will be less messy and more professional while retaining the down-to-earth feel. Font updates and use of an extended colour palette will transform the look of the site.

What’s in the box

Logo design

Three concepts, two rounds of revisions on chosen design


Website design in WordPress:


Support to clarify your message and refine your homepage content

Download landing page

Prominent download sections

Related posts

Header and footer redesign

Blog post template

Category templates

Custom 404 not found page

Mobile responsive design

Cookie/privacy/affiliate notice


Email Template

Template in your chosen email marketing software


The Design Process


We gather inspiration for the design direction on Pinterest – this is a collaboration.

We meet for a strategy session to clarify your goals, your message and discuss design inspiration.

A mood board is created to confirm the visual direction.

Design & Development

We provide three logo concepts for you to review and if necessary complete two rounds of revisions on your chosen design.

We customise your existing theme and begin building the draft website pages starting with the homepage.

Once the homepage is approved we will build out the rest of the website.

Final Touches & Launch

Following the final feedback, we make any last revisions to get every detail perfect.

The site is prepared for launch and tested on various browsers and devices.

We replace your existing live pages with the new designs.



Your Questions Answered

How do you approach refining the content, why will it be better?

Our approach is focused on the website visitor.

We identify exactly what they want, how what you offer will benefit them.

Content will position you as the guide, helping the client to solve their fundamental problems.

We make sure your content will:

  • Establish trust and connection
  • Explain your purpose
  • Identify customer problems and offer solutions
  • Include a specific call to action
How long will the project take?

We can expect a 5-week timeline for the project:

Week 1 – Strategy call, refining copy, creating the mood board

Week 2 –  Deliver logo concepts for feedback.

Weeks 3 –  Deliver logo revisions and finalise logo design. Homepage design

Weeks 4 –  Homepage design revisions and design of all other pages

Week 5 – Final touches, testing and launch

Will the website be tested in all browsers?

We test the website for various screen sizes, modern browsers and a selection of mobile devices. If you have specific browsers or devices that should be tested please let us know before the project commences.

Are there extra costs to consider?

Premium fonts, illustrations, images or plugins are not included in this quote. We are able to add fonts we already own and have an appropriate licence for and premium Adobe fonts to your site at no extra cost.

What are the payment terms?

A deposit of 50% is required before the project can be scheduled. 50% is due at launch.

Payments can be made via

When can you get started?

We can schedule this project to start on May 3rd if we receive the deposit before April 26th.

How many trees will you plant?

We are passionate about reducing our impact on the environment and giving back.

Part of the revenue for this project will go towards international tree-planting initiatives and helps support us to offset our own carbon footprint.

This project will enable us to plant at least 53 trees.

If you would like to know more about how we make our business more environmentally friendly and the projects we support just ask us!

Your Investment

Logo, Website & Email Template


What's Next?